{"title":"Beta","description":"","products":[{"product_id":"beta-working-previously-beta-active-with-chicken-adult-dog-food","title":"Beta Working (Previously Beta Active) with Chicken Adult Dog Food","description":"\u003cp\u003eSpecifically developed for active and working adult dogs, BETA® Working with Chicken is a 100% complete feed with 28% protein, 15% fat and essential vitamins and minerals.\u003cbr\u003e\u003cbr\u003eWith added B-vitamins and complex carbohydrates from cereals BETA® Working helps ensure a steady release of energy for longer periods of activity by supporting your dog’s stamina. High levels of energy and protein contribute to the performance of working dogs.\u003c\/p\u003e\n\u003cp\u003eComposition\u003cbr\u003eCereals (wholegrain 20%), Meat and animal derivatives (meat 14%, chicken. 4%), Vegetable protein extracts, Oils and fats, Derivatives of vegetable origin (dried beet pulp 1.1%), Vegetables (dried chicory root 1.1%), Minerals.\u003cbr\u003e\u003cbr\u003eAdditives\u003cbr\u003eNutritional additives: IU\/kg: Vit A: 23 000; Vit D3 : 1 340; mg\/kg: Fe (E1): 94; I (E2): 2.1; Cu (E4): 10; Mn (E5): 7.2; Zn (E6): 170; Se (E8): 0.23; Vit B group:74. With antioxidants.\u003cbr\u003e\u003cbr\u003eAnalytical constituents\u003cbr\u003eProtein: 28.0%. Fat content: 15.0%. Crude ash: 8.0%. Crude fibres: 3.0 %.\u003c\/p\u003e\n\u003cp\u003eDaily feeding amounts for active adult dogs (grams per day)            \u003cbr\u003e            \u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize of dog \u003c\/span\u003e             \u003cspan style=\"text-decoration: underline;\"\u003e Normal\u003c\/span\u003e      \u003cspan style=\"text-decoration: underline;\"\u003eActive + (1h\/day)\u003c\/span\u003e   \u003cspan style=\"text-decoration: underline;\"\u003e Active ++ (3h\/day)\u003c\/span\u003e\u003cbr\u003e                        \u003cbr\u003eSmall (5 - 12kg):     100 - 200         110 - 200             130 - 260        \u003cbr\u003e                       \u003cbr\u003eMedium (12-25kg):  200 - 350         220 - 380              260 - 450   \u003cbr\u003e                        \u003cbr\u003eLarge (25 - 45kg):   350 - 540         380 - 590              450 - 700    \u003cbr\u003e                        \u003cbr\u003eGiant (45 - 70kg):   540 - 750          590 - 820              700 - 970\u003c\/p\u003e\n\u003cp\u003eThese amounts are guidelines only and to keep your dog in an ideal body condition adjust the daily amounts up or down by 10 to 15% according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNEED HELP? - \u003cspan style=\"color: #3366ff;\"\u003e\u003ca title=\"Guide to choosing a great dog food\" href=\"\/pages\/our-guide-to-choosing-a-great-dry-dog-food\" target=\"_blank\"\u003e\u003cspan style=\"color: #3366ff;\"\u003eVIEW OUR GUIDE TO CHOOSING A GREAT DOG FOOD \u0026gt;\u0026gt; \u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Beta","offers":[{"title":"2.5Kg","offer_id":56996403118412,"sku":"22148","price":6.65,"currency_code":"GBP","in_stock":false},{"title":"14Kg","offer_id":56996403151180,"sku":"22136","price":30.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/6180\/5900\/files\/1505291283-40586200.jpg?v=1773681183"},{"product_id":"beta-adult-with-chicken-complete-dog-food","title":"Beta Adult with Chicken - Complete Dog Food","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSpecifically developed for adult dogs, BETA® Adult with Chicken is a 100% complete pet food with 24% protein, 12% fat and essential vitamins and minerals.\u003cbr\u003e\u003cbr\u003eWith chicken as a good source of protein, BETA® Adult with Chicken is carefully balanced with wholesome ingredients such as wholegrain cereals to promote ideal body condition.\u003c\/p\u003e\n\u003cp\u003eComposition\u003cbr\u003eCereals (wholegrain 20%), Meat and animal derivatives (meat 14%, chicken 4%), Vegetable protein extracts, Oils and fats, Derivatives of vegetable origin (dried beet pulp 1.1%), Vegetables (dried chicory root 1.1%), Minerals.\u003cbr\u003e\u003cbr\u003eAdditives\u003cbr\u003eNutritional additives: IU\/kg: Vit A: 18 200; Vit D3 :1 070; mg\/kg: Fe (E1): 75; I (E2): 1.8; Cu (E4): 8.4; Mn (E5): 5.7; Zn (E6): 130; Se (E8): 0.18. With antioxidants.\u003cbr\u003e\u003cbr\u003eAnalytical constituents\u003cbr\u003eProtein: 24.0%. Fat content: 12.0%. Crude ash: 8.0%. Crude fibres: 3.0 %.\u003c\/p\u003e\n\u003cp\u003eDaily feeding amounts for adult dogs (grams per day):    \u003cbr\u003e    \u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize of dog\u003c\/span\u003e           \u003cspan style=\"text-decoration: underline;\"\u003e Daily feeding quantity (g\/day)\u003c\/span\u003e\u003cbr\u003e                                   \u003cbr\u003eSmall (5 - 12kg):           110 - 210\u003cbr\u003e                                \u003cbr\u003eMedium (12 - 25kg):      210 - 360\u003cbr\u003e    \u003cbr\u003eLarge (25 - 45kg):         360 - 560\u003cbr\u003e    \u003cbr\u003eGiant (45 - 70kg):          560 - 780\u003c\/p\u003e\n\u003cp\u003eThese amounts are guidelines only and to keep your dog in an ideal body condition adjust the daily amounts up or down by 10 to 15% according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNEED HELP? - \u003cspan style=\"color: #3366ff;\"\u003e\u003ca title=\"Guide to choosing a great dog food\" href=\"\/pages\/our-guide-to-choosing-a-great-dry-dog-food\" target=\"_blank\"\u003e\u003cspan style=\"color: #3366ff;\"\u003eVIEW OUR GUIDE TO CHOOSING A GREAT DOG FOOD \u0026gt;\u0026gt; \u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Beta","offers":[{"title":"2.5Kg","offer_id":56996403183948,"sku":"22150","price":7.6,"currency_code":"GBP","in_stock":false},{"title":"14Kg","offer_id":56996403216716,"sku":"22149","price":39.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/6180\/5900\/files\/1405691773-40145500.jpg?v=1773681188"},{"product_id":"beta-adult-light-with-turkey-complete-dog-food","title":"Beta Adult Light With Turkey Complete Dog Food","description":"\u003cp\u003e\u003cbr\u003eSpecifically developed for less active or overweight adult dogs, BETA® Adult Light with Turkey is a 100% complete pet food with 27% protein, 8% fat and essential vitamins and minerals.\u003cbr\u003e\u003cbr\u003eBETA® Light low fat recipe along with suitable feeding guidelines helps achieve and maintain appropriate weight. High protein and restricted fat levels have been carefully balanced to help promote a lean body mass.\u003c\/p\u003e\n\u003cp\u003eComposition\u003cbr\u003eCereals (wholegrain 20%), Meat and animal derivatives (meat 14%, turkey 4%), Vegetable protein extracts, Oils and fats, Derivatives of vegetable origin (dried beet pulp 1.1%), Vegetables (dried chicory root 1.1%), Minerals.\u003cbr\u003e\u003cbr\u003eAdditives\u003cbr\u003eNutritional additives: IU\/kg: Vit A : 18 900; Vit D3 : 1 100; mg\/kg: Fe (E1): 77;I (E2): 1.9; Cu (E4): 8.7; Mn (E5): 5.9; Zn (E6): 140; Se (E8): 0.19. With antioxidants.\u003cbr\u003e\u003cbr\u003eAnalytical constituents\u003cbr\u003eProtein: 27.0%. Fat content : 8.0%. Crude ash: 8.0%. Crude fibres: 3.0 %.\u003c\/p\u003e\n\u003cp\u003eDaily feeding amounts for adult dogs (grams per day)        \u003cbr\u003e        \u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize of dog\u003c\/span\u003e           \u003cspan style=\"text-decoration: underline;\"\u003eWeight Maintenance\u003c\/span\u003e    \u003cspan style=\"text-decoration: underline;\"\u003eWeight Loss\u003c\/span\u003e\u003cbr\u003e   \u003cbr\u003eSmall (5 - 12kg)           110 - 220              90 - 170\u003cbr\u003e  \u003cbr\u003eMedium (12 - 25kg)       220 - 380            170 - 300\u003cbr\u003e   \u003cbr\u003eLarge (25 - 45kg)          380 - 590             300 - 470\u003cbr\u003e   \u003cbr\u003eGiant (45 - 70kg)           590 - 820             470 - 660\u003c\/p\u003e\n\u003cp\u003eThese amounts are guidelines only and to keep your dog in an ideal body condition adjust the daily amounts up or down by 10 to 15% according to your dog’s activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog’s health, consult a veterinary surgeon regularly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNEED HELP? - \u003cspan style=\"color: #3366ff;\"\u003e\u003ca title=\"Guide to choosing a great dog food\" href=\"\/pages\/our-guide-to-choosing-a-great-dry-dog-food\" target=\"_blank\"\u003e\u003cspan style=\"color: #3366ff;\"\u003eVIEW OUR GUIDE TO CHOOSING A GREAT DOG FOOD \u0026gt;\u0026gt; \u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Beta","offers":[{"title":"2Kg","offer_id":56996404101452,"sku":"33774","price":6.4,"currency_code":"GBP","in_stock":false},{"title":"2.5Kg","offer_id":56996404134220,"sku":"22153","price":7.8,"currency_code":"GBP","in_stock":false},{"title":"14Kg","offer_id":56996404166988,"sku":"22138","price":55.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/6180\/5900\/files\/1588242021-70654000.jpg?v=1773681190"},{"product_id":"beta-puppy-with-chicken-2kg","title":"Beta Puppy With Chicken 2kg","description":"\u003cp\u003ePURINA BETA Puppy (up to 1 year) with Chicken is tailored nutrition for puppies that includes antioxidants to support natural defences, and DHA that’s essential for growing puppies. Also suitable for gestation and lactation and for adult toy dogs\u003c\/p\u003e\n\u003cp\u003eAnalytical constituents:\u003cbr\u003eProtein: 28.0%,\u003cbr\u003eFat content: 14.0%,\u003cbr\u003eCrude ash: 7.5%\u003cbr\u003eCrude fibres: 2.5%\u003cbr\u003eDHA: 0.05%\u003c\/p\u003e\n\u003cp\u003eComposition:\u003cbr\u003eChicken meal (27%), Wheat, Corn, Poultry fat, Wheat middling, Dehydrated animal protein, Soya meal, Dried beet pulp, Digest, Dried chicory root (1%), Minerals, Fish oil, Dried carrot(0.07%), Dried spinach(0.07%), Dried parsley(0.07%).\u003c\/p\u003e","brand":"Beta","offers":[{"title":"Default Title","offer_id":56996545626444,"sku":"33775","price":8.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/6180\/5900\/files\/1588254453-52758700.jpg?v=1773682474"}],"url":"https:\/\/www.burnhills.com\/collections\/beta.oembed","provider":"Burnhills","version":"1.0","type":"link"}